Live chat with your customers using QR Codes

Herbert
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4 Minutes
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Live chat with your customers using QR Codes

Technology has boosted efficiency and automatization processes for the last 10 years like it has never happened before. Customer support is not an exception to the rule, and what started with CRM tools is now evolving into complex live chat solutions that can take care of the on-board process and customer support. In some cases, even without human power at all.

It is common nowadays that e-commerce sites, SaaS solutions, and services like insurances, banking or travel agencies are focusing their efforts on live chat systems and leave “real human” assistance only as a fallback. They are trying to reduce friction and costs on the customer journey and turn users into paying customers.

Live chat in action

live chat on desktop
Live chat on a desktop machine

You can usually find colourful live chat tabs or even pop-ups while you are browsing a site with a nice operator offering you support or maybe a great deal or promo.

However, contexts where a live chat makes sense, are so many more than websites.

You have to go beyond the bottom-right corner of websites when providing live chat solutions.

Bring users from the offline world to your live chat

storefront qr code on glass door to live chat
Storefront QR Code on glass door to live chat

There is a context that we have not seen explored yet, and that is live chat in the offline world. It has lots of potential and you can boost the interaction with potential customers.

Most live chat systems allow you to create an URL that displays a full screen chat window.

Create a QR Code redirecting to a live chat system and your company will be providing 24×7 support and you will not lose sales opportunities.

Tawk.to – a free live chat solution

We are using tawk.to across our website and dashboards to provide support to our users and potential customers. See tawk.to in action on our pricing page.

It is probably one of our best assets to help our customers decide, answer last-minute questions, and obtain direct feedback from our users.

In the screenshot below you can see our tawk.to dashboard where you can obtain a direct link to connect to a chat. You only need to select your property, go to Administration > Chat Widget > Direct Chat link

tawk url direct chat link
tawk.to admin dashboard to get a link for direct chatting

Once you have copied the URL to your clipboard you only need to create a QR Code with that link.

Create your first live chat QR Code using our QR Code Generator

qr code tawk
Scan this QR Code to start a live chat conversation

Tawk.to has recently launched a very cool feature to create a landing page where you can enter your company details, your products/services, contact info and, of course, a link to a full-size live chat window.

Again, you can easily create a QR Code redirecting to this page.

Offline live chat support opportunities

On Documents or Brochures

You can add a QR Code with a call-to-action such as “Do you have any question? – Scan this code and we will help you” at the bottom of the invoice connected to your accounting department or in your sales brochure connecting your potential customer to your sales team.

qr code on brochure for live chat
QR Code on brochure for live chat

For packaging

If your potential customers have any last-minute question about your product and you want to help them to decide to add a human factor you can also place a QR in your packaging.

qr code on packaging for live chat
QR Code on packaging for live chat

On storefront or glass door

If you have a shop or a restaurant you probably have a schedule. You can place a live chat QR on your glass door so when you are closed your customer still can interact with you. Example CTA: “We are never closed – Scan our QR Chat to book an appointment”

storefront qr code on glass door to live chat
Storefront QR Code on glass door to live chat

On business cards

Create a QR Code business card and add a direct link to a live chat. Maybe you are not available 24×7, however, you can have a chatbot take the call for you.

businesscard live chat
QR Code on business card redirects to landing page with live chat

Live chat systems – Human vs. AI

Repetitive questions and processes are being executed automatically by machines and algorithms that could soon pass the Turing test, but at the moment most of the live chats systems require human skills or at least as a fallback.

There are 100% human-operated live chat systems, they may offer quick texts, as predefined answers but there is always a human at the other end. On the other hand there are chat bots that provide answers based on deep-learning, AI algorithms and complex natural language processing solutions.

Social media and instant messaging

You can create QR Codes that launch the IM (Instant messaging system) from Facebooks or WhatsApp, which can also be a very straight forward solution to provide live chat support for your customers if you are not a very “techie person”.

qr code messenger live chat
Scan this QR Code to start a Facebook Messenger conversation

The same applies to WhatsApp. Whether you have a business or a personal account you can create a QR Code that will open a WhatsApp conversation.

Live chat solutions

We have not tested them all and we can only say we are very happy with tawk.to in terms of performance and functionalities. They all seem to be very powerful solutions and we are sure you will find the one that suits you the most.

Source: blog.hubspot

AI based chatbots

Source: hubspot.com

Last update 1 year ago