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Metrics and tracking

Create fully trackable QR Codes. Check how many times, from where, when and from which device your codes have been scanned.

10 Articles

Why are QR Code scans counted twice?

QR code scans may count twice: once for a preview or security check, and a second time for forwarding to the target URL by the QR reader app.

Last update 8 months ago

QR Code tracking with Matomo

Integrate our service with Matomo Analytics by adding your tracking script to show all QR Code campaigns in your Matomo dashboards.

Last update 2 years ago

QR Code Analytics - Track QR Codes with Google Analytics

In this tutorial you will learn in a step-by-step guide how to setup your QR Code tracking with Google Analytics

Last update 2 months ago

What personal data do you collect during QR Code Tracking and is this GDPR compliant?

The tracking process itself does not store any personal data. We collect country, city, scan time and date, model, brand and the anonymized IP for each scan.

Last update 8 months ago

Can I track my landing pages using a third party analytics solution?

Yes, insert the Google Analytics or Matomo tracking code in your account settings, create a dynamic QR Code for the landing page and add the campaign parameters

Last update 2 years ago

How do I reset or clear my QR Code statistics?

You can reset scans, lead contacts and voucher redemptions all at once or delete individual entries.

Last update 2 years ago

Why the number of scans shown in my dashboard is way bigger than the visits shown in Google Analytics?

There are 3 possible reasons. Users scanning the QR Codes do not accept the consent box, mobile browsers block Google AnalyticsJS snippet or the loading time of the scripts took too long.

Last update 2 years ago

What is the difference between Unique Visitors and Requests?

Requests (Scans) are the total number of times that a QR Code has been scanned. Unique Visitors is the number of unique users that scanned the QR Code.

Last update 2 years ago

Can I add Google Analytics campaign parameters to a QR Code that is already created?

Yes. Once the QR Code is created you can add or edit these parameters directly in the target URL. However, the QR Code must be a dynamic QR Code.

Last update 8 months ago