Free Designer QR Code with Logo

You can easily create a Designer QR Code with your logo. You don’t need any photo editing software or any programming skills. Just select your colors and upload a logo.

Your logo will be automatically centered in the biggest possible size in the QR Code. However please always test your QR Code for readability before going in production.

• Embed your logo
• Select colors, gradients and shapes
• Download vector formats

A Designer QR Code is a uniquely customized and branded QR Code. With design options such as colours, patterns, backgrounds, logos and call-to-action frames, you can customize a standout QR Code that represents a brand, campaign or information type.

Designer QR Codes are made to help add value to any marketing campaign, improve brand recall and gain interest. Marketing and advertising agents around the world are now creating custom QR Codes for their cam­paigns and it’s become a growing trend that is not showing any signs of slowing down.

QR Codes are great marketing tools and can be used to direct customers to your landing page, encourage them to download apps or send them directly to your online store. A designer QR Code can attract more scans than a plain black-and-white QR Code.

With our QR Code Generator you can create a dynamic QR Code as well as a static QR Code. With a static QR code you have no expiration date.

So the QR code will work as long the target url is online. However, you cannot change the content of a static QR code after creation.

With our dynamic QR Code Generator you can create dynamic QR codes and change the URL afterwards. Learn more about the difference between dynamic and static QR codes.

You can do away with the standard black and white QR Code designs. They get the job done but they hardly make a splash anymore, especially with QR Codes becoming such a ubiquitous part of our everyday lives. People often make an assessment on a product that is based on

colour, so it’s important to use this to your advantage. Adding some color is the simplest way to make a QR Code interesting and grab the attention of a consumer. You can use the colors of your brand campaign or color code certain elements such as the “eyes” – the markers

that specify the direction the code is printed. There are many possibilities and you don’t have to choose just one color for your QR Code. You can play around with the color tab and change colours of the position markers (eyes), use gradients and create fancy multi-color QR Codes.

For coloured QR Codes, choose colours for your foreground and background that contrast with each other. A lot of QR reader apps have a hard time reading codes

that are too monochromatic or faded. Some colours might vary after printing as well. Pastel hues can come out lighter than they look on screen.

Always pick colours that are distinctly contrasting to make sure your QR Code is scannable.

When the background of a QR Code is darker than the foreground, it’s referred to as an inverted code. While some scanners are able to read an inverted code,

there are apps that are unable to scan them. The same applies to transparent back­grounds. If you print your QR Code on a dark poster test the readability of the QR Code.

We recommend to stick with lighter colours for the background and dark colours in the foreground. If you decide to use an inverted code, ensure it’s still scannable.

A great way to grab your audience’s attention is to place an image or a logo in the centre of your QR Code. You can use a simple phrase such as “scan me” or a business logo. Graphics and illustrations work better, as anything more detailed can distort and blur once printed.

Your image needs to be placed in the centre of the code to avoid blocking any elements which are important to the code’s ability to be scanned. Your image or logo should enhance your code and serve as a purpose to advertise your brand, campaign, QR Code direction or a call-to-action.

The logo should be centered in the QR Code, do not overlap the markers/eyes and may take up to 30% of the surface when selecting level H for error correction. In any case, we recommend running tests with different devices and QR Code readers once you decide what design you are going to use.

You can get creative and redesign the edges of your QR Code slightly by choosing a different shape for the markers. This is a subtle change,

but one that can make your QR Code stand out and look more unique. The edges of your QR Code shouldn’t be completely reshaped.

When you have a look at the design tab of the QR Code Generator above, you can get an idea of the different ways you can reshape the markers.

Extreme changes can move away from the QR Codes overall shape which could make it unscannable and unreadable.

This means it won’t get as many scans. The same applies to the marker center and border.

Any forms can be used, but please always test whether the combination is legible.

A QR Code on its own doesn’t do much. It will sit there just waiting for your customers to take action and scan it. You can help to initiate this by telling them exactly what to

do and what to expect when they scan your QR Code. The call-to-action can be in the centre of the code as an image or around it if there is already a logo in the middle.

Your call-to-action should be engaging and informative as well. Something such as “Connect to Wi-Fi” or “Scan to pay” clearly explains what the QR Code is there for.

There are many factors to consider when designing your QR Code, not just for aesthetic reasons but practical ones too. If you’re printing your QR Code it needs to be big enough and clear enough. If it’s not designed properly, it can blur or distort when printed.

You also want your code to stand out on the page it’s intended for. If your QR Code has important information your customers need to know, having it tucked in the back corner of a broacher will pretty much ensure that nobody will scan it. A code that is too small can also be unreadable.

To increase visibility and the chances of it getting more scans, place your QR Code in the centre of your layout for accessibility and make it as big as possible. Grabbing the customers attention should be your main priority.

When you generate a QR code, it is rendered on the screen in the RGB color model by default. The RGB model is used in QR Codes downloaded as PNG, SVG or PDF files.

For professional offset printing of QR Codes, we recommend the CMYK color model. When you download a QR Code in PDF format, you can choose the CMYK color space.

This way you can be sure that the colors look exactly as they have been defined in the CMYK color space and that there are no nasty surprises when you print the QR code.

The “quiet zone” refers to the space around the QR Code that enables scanners to differentiate between the code and its surroundings. If the distance between the pixels and the surrounding elements is too small, it will be harder to scan.

The general rule is to have a quiet zone that is about four times the width of the black pixels of your QR Code. It’s important to note that when you input a lot of information into a code the pixels get smaller and more

complex in order to accommodate for the amount of data. When this occurs, people often make the mistake of reducing the quiet zone perimeter to compensate. This is something you don’t want to do.

With all codes it’s good practice to test whether it works or not. If you are printing out your QR Code, don’t get ahead of yourself and assume the code will work because it looks clear on the screen.

It might look great on your phone or computer, but if it hasn’t been designed with the right size recommendations, when printed it might come out blurry. If you use QR Codes to be displayed on screen use the webformat png, if you print QR Codes always use vector formats like pdf, eps or svg.

Vector formats ensure that the QR Codes scales as big or as small you want without getting blured. Print out a test version and see if it scans easily using your phone’s camera or a QR Code reader app.

Many QR Code Generators allow to change the colors or embed a logo in a Designer QR Code. However, there are only a few generators that allow you to upload vectorized image in .svg format

in addition to the standard rasterized formats like .png, .jpg or .gif. If you print a QR Code in different sizes, the code and the logo will get blurred, pixelated and in the worst case unreadable.

With our QR Code Generator you can upload scalable vectorized images in .svg format that will stay crisp no matter in which size they are printed.